Featured Home: 3 Heron Drive in Mill Valley

Classic Mediterranean home with luxurious details

Front of home3 Heron Drive, Mill Valley (listing | tour)

Located in the Strawberry Point neighborhood in peaceful Mill Valley, this is a beautiful and majestic Mediterranean home with exquisite designer features. Enter into the grand two-story foyer with split staircase. Upstairs, find the spacious private master bedroom suite, two additional bedrooms (each with private updated bathrooms), and an office/den. The two formal living rooms are detailed with intricate inlaid wood floors, fireplaces, and crown molding. Each room includes a private tiled terrace.

Offered at $2,750,000.

See more homes for sale in Mill Valley | Visit our Marin community page

OPEN HOUSE: 100 Mount Lyell Dr in San Rafael

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ELEGANT DOUBLE A-FRAME EICHLER

Where: 100 Mount Lyell Drive in San Rafael (listing | virtual tour)
Open: Saturday, January 16, from 1:00 to 4:00 pm and,
Sunday, January 17, from 1:00 to 4:00 pm.

Your wait is over! This elegant and sophisticated Double A-Frame Eichler has been taken to the next level with its Mid Century Modern indoor-outdoor lifestyle. The 5 bedroom floor plan provide privacy and space for all to enjoy. New solid white oak engineered wood floors, updated kitchen, and appliances. The gorgeous landscaping brings the outside in with plenty of grass yard, crushed Granite patio and stately oak trees. This is not to be missed.

This home is listed by Jennifer Palacio of Alain Pinel Realtors Corte Madera.

Offered at: $1,325,000

See more homes for sale in San Rafael. | Visit our Marin community page.

 

 

 

76 Bridgegate Drive in San Rafael

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GATED COUNTRY ESTATE

Where: 76 Bridgegate Drive in San Rafael (listing | virtual tour)

This is only the sixth ‘gated country estate with acreage’ in Lucas Valley to come on the market in the past 20 years . Designed for entertaining, this south-facing home is elegant, light, and bright, wrapped around an interior courtyard. The single-story with 10-foot ceilings has a brilliantly designed kitchen. Located in an area providing privacy and seclusion adjacent to open space  and trails, you can enjoy the country life of simplicity with sophistication and neo-classic flair.

This home is listed by Tom Verkozen of Alain Pinel Realtors Corte Madera.

Offered at: $3,950,000

See more homes for sale in San Rafael. | Visit our Marin community page.

 

 

Alain Pinel Realtors Hosts Luxury Consumer Summit

Top luxury experts and real estate professionals come together to discuss working successfully with today’s luxury consumer

Alf Luxury Event

Alain Pinel Realtors (APR) hosted The Luxury Consumer Summit last week, an event that educated real estate agents and managers on how to increase their business with the luxury consumer and effectively deliver outstanding customer service experiences that set them apart.

Held at Cavallo Point in Sausalito, real estate professionals from San Francisco, Marin, and beyond came together for an intimate luncheon that featured Alf Nucifora, the Chairman and Founder of The Luxury Marketing Council chapters in San Francisco and Las Vegas, as the keynote speaker, as well as two panels.

Nucifora spoke on the topic of today’s luxury consumer and what they are looking for in their customer experience.

In his presentation, Nucifora said, “Let’s look at the product. What do our affluent customers demand? The most important thing they want is the ‘experiential’ halo over the product or service. Every category you can think of, it has to be experience driven.”

The Luxury Consumer Experts Panel followed Nucifora’s presentation. Moderated by Rainy Hake, APR’s Executive Vice President & Chief Operating Officer, panelists shared experience from industries outside real estate, offering a fresh perspective on how the luxury consumer can be approached.

Larry Altschul, Senior Vice President of Customer Development at MGM Resorts International, joined the event from Las Vegas and spoke on his experience working with “whales,” high net-worth gamblers, sharing several stories of his clients’ outrageous requests. Greg Minor, General Manager of Ferrari/Maserati of San Francisco, spoke specifically to the Bay Area marketplace in terms of who the luxury consumer is and how to capture their business. Sharon Osen, Chief Marketing Officer of Perricone MD, provided insights into what agents can be doing with the resources they have to find client information, organize it in a manageable way through a CRM tool, and put it to use in order to generate more business. David Friedman, President of Wealth-X, emphasized the crucial nature of compiling this information and how to use specific data to target groups of potential clients.

The second panel was moderated by Michi Olson, SGMS, APR’s Vice President of Global Business Development & Relocation, and was geared specifically to real estate. The panel consisted of top agents from all over the country, including Jeff Hyland from Hilton & Hyland in Beverly Hills, Pat Choi from Choi International in Honolulu, Brian Lewis of Halstead Properties in New York City, and Quetzal Grimm from APR Woodside. All the panelists echoed the theme of treating the luxury consumer like a real person rather than an exotic spectacle, being authentic and true to yourself in all that you do, and going above and beyond to make their wishes a reality.

“As a luxury brokerage, it is crucial to stay relevant and understand the needs of our affluent clients so that we are able to provide them with the exceptional customer service they have come to expect from Alain Pinel Realtors,” said Hake.

FEATURED HOME: 200 Santa Rosa Avenue in Sausalito

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QUINTESSENTIAL SAUSALITO LIVING. 

Where: 200 Santa Rosa Avenue in Sausalito (listing | virtual tour)

A rare find in the Sausalito hills with fabulous bay views, privacy, large decks on every level and a yard that can be your sanctuary nestled under the trees. Perfect 3212+/- square feet home for entertaining, family life and quintessential Sausalito living. Full eat-in kitchen, formal dining and living room, fireplace, sauna and half bath. 3 bedrooms – 2 of which are en-suite bedrooms. Large family room, fireplace, third full bath, kitchenette and mud room. 2 car garage with ample street parking. This home boasts lots of light, spacious living and easy access to both town and the freeway.

The home is listed by Kimberly Hering of Alain Pinel Realtors Corte Madera.

Offered at: $2,650,000

See more homes for sale in Sausalito. | Visit our Marin community page.

 

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