Earlier this month, APR’s director of career development for San Francisco, Marin and the Wine Country, Christi Willits, led an APR Master’s Training Group to one of the highest points in San Francisco to talk about the future.
From the 70th floor of 181 Fremont Residences in the city’s SOMA neighborhood, APR agents Nestle Lapena, Subhi Barakat and Adam Lash were introduced to the city’s tallest mixed-use high-rise with a behind-the-scenes hard-hat tour.
The APR Group (Pictured from Left to Right: Nestle Lapena, Subhi Barakat, Adam Lash, Rick Turley, and Christi Willits)
“The best way to see San Francisco’s future is to step foot into it and share these experiences with our clients,” said Willits of the tour. Touring the 70th floor, 7,000-square-foot penthouse, listed for sale for a record $42 million, the APR group also toured other to-be-completed floors of the building, and received an early preview of several two- and three-bedroom layouts planned for just above the building’s wrap-around observation terrace.
According to Willits, first-hand knowledge of San Francisco’s newest luxury developments – knowing the construction, the design elements and luxe-trends – will help prepare the area’s agents to be better informed about the changes and rapid developments across the Bay Area. “We’re experts in our industry,” said Willits. “The way we remain experts is to go beyond what we see on paper or online. We have to have these types of experiences and insights to best relate to the luxury buyer interested in new construction in the Bay Area and beyond.”
The APR Master’s Training Group was accompanied by APR Sales Manager Rick Turley, as well as representatives of 181 Fremont Residences.