The Bay Area is beautiful – from the communities we serve to the homes we sell – and we wanted to reflect that on our website. That is why we’ve launched a new look for the homepage at apr.com, focusing on big and bright images highlighting what we love about the Bay Area and streamlining the navigation.
This is just a taste of what is to come. This facelift is just the start of a comprehensive initiative over the next year to create the ultimate service experience for our clients. We’re working with the most innovative partners and adopting the top technology from both inside and outside the industry to completely revamp our services and the way we interact with our clients.
Join us on the journey – and once again, experience the APR difference.
Check out the updated apr.com now!
Experienced Sales Professional Will Oversee Training and Coaching in Six Offices
SARATOGA, CA – Alain Pinel Realtors (APR), the fifth largest real estate firm in the United States, announced the hiring of Mark Kotch as the Regional Director of Career Development in the East Bay. In his new role, Kotch will be responsible for training and career development, including mentoring and on-going coaching assistance, for new and experienced agents at APR’s six East Bay offices.
Kotch brings over a decade of real estate experience and joined Alain Pinel Realtors as a sales associate in 2009. Prior to his career in real estate, Kotch built a successful career in sales and marketing for luxury skin and hair product lines, serving as National Sales Director and Vice President of Sales. In his role, he trained thousands of entrepreneurs and marketing teams on product marketing and how to properly run a successful business. He has built many successful sales and marketing teams that have set the standards still valued in the professional beauty industry today.
“Mark’s vast background in training and coaching, coupled with his knowledge of real estate, sales and marketing, make him a great addition to our training team,” said Rainy Hake, Executive Vice President of APR. “I’m excited about Mark’s role in enhancing our agents’ skills and capabilities and ensuring they meet the high level of service APR is known for.”
Kotch received many honors as a real estate professional, including being a four-year Platinum Award recipient of the Quality Service Certification (QSC) for Outstanding Customer Services as independently surveyed by his clients. He also has been named a Certified Buffini Mentor (part of the popular real estate training program by Brian Buffini). He also holds a number of specialized real estate designations and titles including Certified Distressed Property Expert (CDPE), Senior Real Estate Specialist (SRES), and National Association of Realtors ePro® Certification for digital marketing.
Mark Stornetta Named Sales Manager for the Wine Country
SONOMA, CA – Alain Pinel Realtors (APR), the fifth largest residential real estate firm in the United States, has named Mark Stornetta as the Sales Manager for the Wine Country overseeing the brokerage’s Sonoma office. The Sonoma office will continue to be managed under Rick Turley, APR Vice President and Managing Broker of San Francisco and the Wine Country.
Born and raised in the North Bay with over 30 years in the wine industry, finance, and real estate, Stornetta has represented some of the finest vineyards, ranches, and residential properties. Having built his business on referrals, he prides himself on his honest, ethical, and detail-oriented approach to real estate.
“Mark has extensive knowledge and knows the Sonoma and Napa markets better than anyone,” said Turley. “With his professional approach and vast experience combined with the trusted brand and historical track record of Alain Pinel Realtors, I am confident we will grow our footprint with incredible sales associates throughout the Wine Country.”
The move reflects an ongoing commitment from APR to grow its presence in the area. APR made a splash last year when it hired Turley, former President of Coldwell Banker Residential Brokerage’s San Francisco Bay Area Regions, to oversee growth in the area. The firm also hired Tim Freeman, a former manager of Coldwell Banker’s largest Wine Country office, to oversee the training of new agents.
“I look forward to working with Rick and the rest of the leadership team at Alain Pinel Realtors in furthering our reach in the region. Having lived and worked in the Wine Country, I’m thrilled to be part of a team that believes in its promise.”
Stornetta earned his B.S. degree in agricultural business from Cal Poly, San Luis Obispo, then spent nine years as a Farm Credit loan officer and branch manager in Sonoma Valley before joining Glen Ellen Winery as a general partner and CFO. For the past decade, Stornetta has been pleased to be involved with complex purchases and sales of Wine Country real estate.